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Head of Insurance Marketing

Company: Transportation / Distribution, San Francisco, CA
Location: San Francisco
Posted on: February 15, 2019

Job Description:

We’re changing the way people think about transportation. Not that long ago we were just an app to request premium black cars in a few metropolitan areas. Now we’re a part of the logistical fabric of more than 600 cities around the world. Whether it’s a ride, a sandwich, or a package, we use technology to give people what they want, when they want it. For the people who drive with Company, our app represents a flexible new way to earn money. For cities, we help strengthen local economies, improve access to transportation, and make streets safer. And that’s just what we’re doing today. We’re thinking about the future, too. With teams working on new modalities, self-driving cars and even urban air transportation, we’re in for the long haul. We’re reimagining how people and things move from one place to the next. Job Description About the Role This is a rare opportunity for an intellectually curious, innovation-driven marketing expert to work in one of Company’s most critical divisions. The ideal person is ready to go deep on a rewarding set of global challenges and possesses the skills, experience, passion, and strong team mentality to make an impact. What You'll Do / What You'll Need / Bonus Points / About the Team What You’ll Do Own global consumer insights - Deeply understand and utilize market research, trends and industry expertise; identify and prioritize needs of specific audience segments for insurance business goals. Lead product- and area-level marketing strategy - Create compelling marketing strategies that marry consumer needs with expert insurance insights in the 80+ countries where we operate around the globe. Drive marketing development - Oversee the creation of materials, guide the development of creative and build the content that our consumers need and want. Oversee a consistent look and feel - Serve as the global consultant and partner on insurance marketing, guiding necessary consistency with global marketing materials and campaigns. Communicate innovation - Evolve the insurance voice over time to paceset with new products and consumer pain points. Evangelize new initiatives - Work with cross-functional stakeholders to champion new initiatives that enable marketing success. Own launches with go-to-market prowess - Build, optimize, and scale global marketing strategies for program, process and product launches. Work closely with leaders on regional marketing teams to ensure seamless and impactful executions that meet joint goals. Make a difference - Show your passion for creating empathetic, inspiring and educational marketing for a meaningful mission. What You’ll Need At least 10+ years of experience in consumer product brand marketing, ideally with deep experience and impressive expertise in the auto insurance industry. Excellent leadership skills and a desire to work hard and lead from the front. Demonstrated experience launching successful marketing campaigns. Excellent management skills with a keen attention to detail. A passion for working cross-functionally in a highly collaborative environment.

Keywords: Transportation / Distribution, San Francisco, CA, Fremont , Head of Insurance Marketing, Executive , San Francisco, California

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